Kruthika Kumar Muralidharan

Kruthika Kumar is the Director of Analytics at Razorpay. Having started his career in consulting, he has since tackled the challenges of data across ecommerce logistics as well as fintech, helping set up & scale data teams, and drive overall data & AI maturity of organizations. He is passionate about making data work for business & product teams, from data infrastructure, self-serve analytics to critical decision support tools and AI/ML-based systems. He has driven several AI/ML projects from business problem to impact, from supply chain improvements (forecasting & optimization) to customer lifecycle enhancement (segmentation, engagement, retention), among others. Beyond his technical expertise, he is an advocate for fostering data literacy and empowering cross-functional teams to leverage analytics effectively. Kruthika is also a firm believer in the iterative nature of AI implementations, emphasizing the importance of continuous learning and refinement to unlock the true value of data-driven systems.